Kubota showed up to CES 2026 with a number of advanced, autonomous, and electric agricultural equipment meant to make farming cleaner and greener. The best part? The company’s latest farm robot is called Transformer, and it’s just begging for an action figure!
In addition to the ability to be fitted with a wide range implements from plows and buckets to brush hogs and articulated robot arms, Kubota’s new Transformer is being billed as a “concept versatile platform” that can expand, contract, and move along every axis (that would be x, y, and z – and, yes: I had to ask). The company says that unprecedented level of physical flexibility enables one intuitive Transformer farm robot to do the work of multiple machines.
“Big challenges don’t just need big machines; they need smarter solutions that make life easier,” said Todd Stucke, General Manager of Agri Solutions Headquarters, Kubota Japan (KBT), and President of Kubota North America. “Our go-to-market solutions are the culmination of our customer-driven innovation cycle, where the goal is not simply to automate what you’ve always done, but to rethink how work can be done more intuitively and efficiently.”
Kubota Transformer concept
Kubota didn’t reveal any Transformer specs while talking up the concept tractor’ flexibility, but it follows closely in the tire tracks of the fully autonomous, 100 hp hydrogen fuel cell-powered farm robot the company showed last fall. It also builds on the award-winning farm robot concepts from the company, shown at CES in 2025, as well as the KATR robot from 2024 – all of which are powered by the company’s “Physical AI” autonomous software.
“Physical AI is a key inflection point for our industry and for Kubota,” said Brett McMickell, Chief Technology Officer for Kubota North America. “Decision-making, obstacle detection, and voice recognition capabilities mean AI real-time insights will now inform tasking, labor assignments, and efficiency improvements. This is just the beginning of what is possible when you design technology around human needs, enhancing the way customers live and work rather than focusing only on technical capability. We can now facilitate more complexity with more certainty and more simplicity than ever before.”
Kubota also showed an electric, autonomous UTV that demonstrated the look at feel of the company’s AI app, and features quiet – something rarely found on a working farm – as the killer feature. Check it out for yourself, below.
Electrek’s Take
I don’t think I’m one to get easily swayed by a trade show display, but Kubota’s nearly silent, robotic farm operating at all hours while the farming family enjoys a quiet conversation? I know it’s not real. I know the farmers aren’t real (and, if they were, they’d have voted against the sort of idealized future shown). All that said, I want it to be real – and cheers to Kubota’s marketing team for that.
SOURCE | IMAGES: Kubota.
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